Multiply Your Presence
Kyle Gargaro from ACHR News:
“Then you get a couple bites at the apple with the Ductless Directory; it might be two, and then your actual website might be like five or six. Is that what you’re saying?”
Michelle LaFrance, The Duchess of Ductless:
“Well, I’m saying on the AI overview, Google is scraping that first page and it’s looking for three contractors to present. In this instance, it shows the Ductless Directory, your website, and then a third random contractor. In other markets, I have contractors that have all three of those spots. The key is to multiply how many places on the first page of search results you can score.
So, what do I mean by that? It could be the directory, it could be video, we have press releases, we have case studies. The more diversity – that’s the message for contractors. It’s really to start diversifying your marketing and multiplying how many times you appear. That’s the way to outsmart the AI; otherwise, you’re just a bystander.”
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To find a ductless heat pump contractor near you, go to: Ductless Directory Search Results
To learn more about the Benefits of Ductless Heat Pumps, visit: Ductless Directory