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The AI Episode Logan Marshall of Bluon Masters of HVAC Marketing Duchess of Ductless

July 30, 2025
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Join Logan Marshall of Bluon and some of my very clever friends!

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This conversation emphasizes how AI tools can streamline field operations, reduce wasted time on tasks like searching for information or parts, and ultimately increase technicians’ billable hours. This leads to significant cost savings and improved business performance.

The BluOn Mobile App

The BluOn mobile app aims to significantly enhance the efficiency and effectiveness of HVAC service technicians, who are often overlooked despite their crucial role. The industry average for technician billability efficiency is only about 38%, indicating a large potential for improvement.

Key Features and Benefits of the BluOn Solution

  1. Realtime Data and Information:

– The app provides immediate access to data, including scanning model data plates, capturing model age, model number, serial number, and likelihood of warranty. This can be integrated into systems like ServiceTitan, helping maximize leads by ensuring technicians are technically sound and confident.

  1. Addressing Inefficiencies:

– Technicians frequently face delays due to waiting for information, technical support, or the right parts. BluOn helps overcome these issues, which are often outside the technician’s control, thereby increasing their effectiveness.

  1. Master Mechanic AI Tech Support:

– A brand-agnostic resource covering all HVAC brands, makes, and models within a single mobile app.

– Offers manuals, wiring diagrams, tech specs, and known information for specific equipment.

– The AI’s knowledge base is built from over 150,000 live tech support calls, serving as an infinite and growing library of HVAC knowledge.

– Technicians can speak into the AI using a voice detect button for hands-free operation, allowing them to provide more detailed descriptions than text.

– The AI understands the specific model number being worked on and expands its knowledge base to address known issues or problems encountered in the field.

– This real-time support reduces the need for technicians to interrupt internal team members—a common issue where an average technician reaches out to up to five colleagues before seeking external help. Such interruptions cause team members to lose 7 to 15 minutes each time they are taken off-task, creating a compounding negative effect on the business.

– BluOn has been shown to free up service managers and leadership from fielding technician calls by 70 to 80% on average, allowing them to focus on Key Performance Indicators (KPIs).

  1. Parts Procurement and Cross-Referencing:

– The app includes a comprehensive parts database with lists for over 20 million model numbers and the largest cross-reference tool in HVAC.

– This provides technicians with more options (“shots on goal”) to resolve issues on the same day.

– Soon, the AI will integrate directly with parts lists to suggest OEM parts and alternative options, like universal parts that technicians might carry on their trucks, reducing “windshield time” and streamlining procurement.

– This feature alone can save significant overhead, with one contractor noting 35 man-hours saved per day for office staff in the summer.

  1. Automated Job Summaries:

– A recent update allows Master Mechanic to take spoken input or technical troubleshooting summaries and generate both an internal technical job summary and a customer-facing job summary. This cleans up grammar and punctuation, making the process more efficient for technicians.

A retired contractor and BluOn board member reported that his company gained one to two billable hours per truck after implementing BluOn. This enabled them to restructure their management layer and reduce the need for highly paid technical management positions. The overall impact is a significant reduction in overhead and a massive increase in efficiency across the entire HVAC service operation.

Additional Resources

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